Dreaming up and planning your roadside flower stand design is one of the most fun parts of being a flower grower and seller. If you’re already a flower farmer then you already know that it’s a lot less glamorous than social media makes it look. But your roadside stand really can be one of the Instagram- or Pinterest-worthy things on your flower farm.

So you’re scrolling through Pinterest and seeing dreamy roadside stands packed full of beautiful blooms and the healthiest looking produce. And you start getting your own roadside stand ideas and imagining how to design your own.

Sound familiar?

Roadside stands can be a great, convenient way to sell your flowers on your terms. But maybe you don’t know where to start. Or maybe you already have a roadside stand, but it’s not the Pinterest-worthy stand attracting customer after customer.

This guide is meant to help you understand how to open a flower stand and ensure you’ve checked off all the boxes before opening for business.

Picture this—it’s a sunny day and your flower stand is brimming with colorful blooms. Customers are stopping by to grab some for themselves while you’re working out running errands. You stop back at the end of the day and find your flowers gone but your cash box and online bank account don’t add up. Someone took flowers without paying for them.